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For journalists, editors, and producers

Everything you need to write about ZMZM Labs is on this page. If you need anything else — high-res photography, founder interview, product samples — email press@zmzmlabs.com with your deadline and we will respond within one business day.

Brand at a glance

  • Name: ZMZM Labs (legal entity: Aura7 LLC dba ZMZM Labs)
  • Founded: 2025
  • Headquarters: Louisville, Kentucky
  • Founder: Majid Abdow
  • Category: Halal supplements and skincare formulated for use around wudu
  • Distribution: Direct-to-consumer at zmzmlabs.com. U.S. only. International coming.
  • Manufacturing: Contract manufacturers in the United States
  • Documentation: Certificates of Analysis available on request, per product and per lot

The story in one paragraph

ZMZM Labs makes science-forward supplements and skincare for people who refused to choose between a religious standard and product quality. Every supplement is formulated to halal standards — alcohol-free, gelatin-free, no pork derivatives. Every skincare product is formulated for use around wudu, excluding silicones, film-forming polymers, and waterproof acrylates. The catalog is organized around the five daily prayers, applying chronobiology to a routine observant Muslims already live.

What’s unique

  • Single-standard transparency. Every product page states how that product is verified. No conflation, no over-claiming, and no third-party seal we haven't earned.
  • Wudu-conscious formulation. A published exclusion list for anything that forms a water-impermeable film on skin, with a water-permeability test methodology in development.
  • Prayer-window product design. Supplements and skincare routines structured around Fajr, Dhuhr, Asr, Maghrib, and Isha — not to invent ritual, but because chronobiology agrees with timing principles observant Muslims already follow.
  • 30-day money-back guarantee on opened products. Including supplements.

Founder bio

Majid Abdow is the solo founder of ZMZM Labs, building the company from Louisville, Kentucky. Living with one kidney made label-reading a necessity rather than a preference — and made plain how little a supplement label actually discloses about ingredient form, dose, or origin. ZMZM is the answer to that: a small catalog where every ingredient is read against the primary literature and then against the halal standard, and where the brand publishes only what it can document.

Available story angles

  1. Halal is the new clean. Why the halal standard — a 1,400-year-old ingredient and welfare framework — is converging with the modern clean-label movement.
  2. The wudu problem nobody solved. Why most skincare forms a film that complicates Muslim prayer, and what a formulation standard built around it looks like.
  3. Solo founder, single-standard transparency. A Muslim American building a brand that publishes exactly how every product is verified — and is candid about not carrying a third-party seal.
  4. Chronobiology meets ritual. Why prayer-window product design is not marketing language — it is what the research already says about cortisol, melatonin, and nutrient timing.
  5. One kidney, one label at a time. How a medical reality turned into a sourcing standard, and what it revealed about what supplement labels legally don't have to tell you.

Key facts you can cite

  • U.S. Muslim consumer market: roughly 3.5 million households (Pew, 2023)
  • Global halal personal care market projected to reach $39B by 2030 (Mordor Intelligence)
  • ZMZM holds no third-party halal certification — a deliberate choice, stated publicly on its standards page
  • Manufacturing standard: formulated to halal standards, produced in the United States

Assets available on request

  • High-resolution product photography (3000×3000, sRGB, on white and on linen)
  • Founder headshots (square and editorial)
  • Logo files (PNG, SVG, dark and light versions)
  • Brand guidelines PDF
  • Fact sheet PDF
  • Founder interview availability (Zoom, in-person in Louisville, or phone)

Past coverage

This section updates as press lands. Reach out for the most current placements.

Press contact

Majid Abdow · press@zmzmlabs.com
Response within one business day. Faster for tight deadlines — say so in your subject line.