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About ZMZM Labs

About ZMZM Labs

ZMZM Labs is a Muslim-founded halal supplement and halal skincare house in Louisville, Kentucky. We started in 2025 because as practicing Muslims trying to take supplements seriously, we kept getting burned: "halal" multivitamins with porcine gelatin capsules, "halal" collagen with vague sourcing, sleep supplements with alcohol-based extracts. We'd buy something, read the back label, and have to throw it out.

So we built ZMZM Labs as the brand we wished existed. We were also explicit about what we couldn't honestly call certified — which is why we hold every product to our own published halal standard instead of slapping one label across the whole catalog.

Our halal standard

Halal · supplements. Every supplement is formulated to halal standards on top of our internal lab testing. We verify the facility, the supply chain, and the production line. We add a third-party analytical lab for identity, potency, heavy metals, microbials, and pesticide testing on every batch.

Halal · skincare. Topical products aren't eligible for ingestible-style audit frameworks. Rather than apply a certification mark we don't believe is rigorously earned, we verify the skincare line internally to the standard we'd accept for our own families and call it halal. Every ingredient is sourced, every formula is documented, nothing porcine, nothing alcohol-based that we'd consider problematic for leave-on use.

Every product page tells you exactly how that product is verified. We'd rather be honest about the gap than over-claim.

What else we do differently

Wudu-safe methodology. Every skincare product in the Nūr Collection passes a 30-second water-permeability test. The methodology is documented and reproducible — you can run it yourself on any product you already own. Full details on the Lab Reports page.

Per-batch Certificates of Analysis. We don't bulk-certify and ship for a year. Each production run gets its own halal compliance report and its own lab report. Request the COA covering your specific batch at /pages/coa-request.

Five-prayer-window product design. Our supplement protocols are organized around the five daily prayers — not as a marketing wrapper, but because the prayer windows align with what chronobiology research already says about cortisol, melatonin, and nutrient absorption. Fajr through Isha, mapped to actual physiology.

What we exclude, always. No porcine derivatives. No alcohol-based excipients. No L-cysteine from undisclosed sources. No carmine. No magnesium stearate as a filler. The full ingredient list of every ZMZM product is verified through our halal-standard supply-chain audit (supplements) or internal sourcing audit (skincare).

What we found auditing the halal supplement industry

Before launching ZMZM, we audited 200+ supplements marketed as halal on the US market. The findings were uglier than expected:

  • 67% used "halal" wording with no halal standard named on the label
  • 31% contained porcine gelatin in the capsule despite halal-labeled contents
  • 12% used L-cysteine from undisclosed sources (often duck feathers or human hair)
  • Only 8% disclosed their full halal sourcing

This is why we publish our halal standard, issue per-batch Certificates of Analysis, and state plainly how each product line is verified instead of blurring the difference. The category needs more transparency, not more marketing.

For non-Muslim buyers

Halal isn't just a religious framework — it's a strict clean-label standard. Halal products exclude porcine gelatin (in 80% of mainstream gummy supplements), alcohol-based excipients, carmine (crushed beetle red dye), and require facility audits for cross-contamination. For health-conscious buyers who care about ingredient transparency, the halal standard is one of the strictest clean-label standards available. The wudu-safe test we developed for our skincare line works as a clean-formulation marker for any buyer, Muslim or not.

Where we're based

Louisville, Kentucky. Solo-founded by Majid Abdow. Read the full founder story. Manufactured in GMP-compliant facilities in the United States, audited against our published halal standard.

Contact

Email: support@zmzmlabs.com

We respond to every email within one business day.

Browse halal supplements →

Browse halal skincare →

Read our halal standard →

View the methodology →

the founder note · 2024 — today

a sanctuary lab, not another supplement brand.

— majid abdow, founder

chapter 01 · the frustration

the supplement aisle was lying.

i kept buying supplements that lied. small print said 'made in a facility that processes... and then the porcine processing aid. or the gelcap. or the magnesium stearate from a tallow source nobody named.

the brands i trusted most still couldn't answer the simplest question: where, exactly, did this come from? and the brands that could were either ten times the price, or sold like a religious sermon, or both.

the cleanest standard you can hold a brand to.

— the working brief

2024

the first batch.

twelve units of magnesium glycinate. formulated to halal standards end-to-end. tested at a 17025 lab. coa published the day they shipped.

not a brand yet. just proof that what we wanted to make was makeable.

chapter 02 · the standard

kosher gave us modern food safety. halal is doing the same for supplements.

here's the thing nobody says out loud: the most rigorous certifications in food and supplements aren't the ones with the loudest health claims — they're the religious ones.

kosher dairy is clinically cleaner than most 'organic' dairy. supplements formulated to halal standards clear higher cross-contamination thresholds than usp by default. that's not a religious argument — it's a quality control one.

so we built around the highest tier. the religious framing is real and it's ours, but the standard travels. it works for anyone who reads labels.

2025

twelve products. one shop.

magnesium, matcha, collagen, creatine, greens, acv, balance complex, cordyceps, multivitamin, vegan protein, retinol, vitamin c.

each one held to the same six-step standard. each one with its coa published before it shipped.

formulas timed to the rhythm of your day.
2026

the rhythm.

the standard was the floor. the rhythm was the work.

cortisol peaks at dawn. melatonin rises at dusk. for centuries the prayer cadence has tracked these curves. we built our formulations to arrive at the windows when your body actually uses them — five times a day, on the rhythm you're already living, or one your body keeps anyway.

chapter 03 · the promise

if the paperwork isn't published, the batch isn't on shelves.

that's the whole policy. it's also the only sentence that matters.

every batch we ship has its coa on the public site within 48 hours. every supplier audit is documented. every formulation is signed off by me before it goes near a label.

we won't always be the cheapest. we won't always be the loudest. but we'll always be the one you can read.

Majid Abdow

founder, zmzm labs

all formulations approved batch by batch. signed off by the founder.